關於昇祥 about us

About Us


Sheng Hsiang Trading Co. Ltd. was established in 1968 with the goal of importing food ingredients from overseas and elevating the level of excellence for food industry.   We were the first company in Taiwan to introduce the famous Dutch cocoa powder by Van Houten to domestic manufacturers, and in turn, the Taiwanese market.

        After identifying a need in the domestic market, Frontier Foods Co., Ltd. was subsequently established to produce cocoa-based products and specific chocolate for the bakery industry.   As one of the pioneers of the Taiwanese chocolate industry, we understand and anticipate the needs of the bakery and related food industries and have developed in congruence with the market growth. The flourishing of the domestic food industry serves as a testimonial of our successful partnership.

        Over decades of perseverance and enhancement, Sheng Hsiang is now a leading provider of high quality products supporting the domestic food, dining, and baking industry.

  • 1968 – Sheng Hsiang Trading Co. Ltd. was established and becomes the first supplier of cocoa powder to Taiwan by importing Van Houten Cocoa Powder from the Netherlands.

  • 1995 – Frontier Foods Co. Ltd. was established as a factory was erected in Guishan Dist., Taoyuan City for the research and development of our own chocolate products.

  • 1997 – Own brand chocolate products received GMP certification.

  • 2004 – Established Production and Research & Development team to brand our own product and create new market channels.

  • 2006 – Expanded the factory to begin our processed cheese manufacturing and to produce high melting point processed cheese block.

  • 2007 – We continued to expand our processed cheese manufacturing capabilities through purchasing state of the art equipment to customize its specialized needs.

  • 2008 – We purchased equipment for processing cheese slice to provide high quality and customized cheese products.

  • 2010 – We obtained ISO22000 and HACCP certification.

  • 2011 – We expanded our cheese production facilities to meet the rapidly growing demand for Sheng Hsiang's processed cheese products.

  • 013 – We expanded our chocolate production facilities due to strong market demand.


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